The Perfect Senior Project
Over dinner with Professor Mark Frydenberg of Bentley University, the topic came up about how new media could be used as part of a senior project. Here’s an idea I’d love to throw out to other college seniors and students to see what you think. We know new media is powerful. You have unparalleled access to some of the smartest people in the world, some of the most well connected. At the same time, as a college senior, you’re looking to do something to make your mark on the world right away, because distinction will set you apart from the millions of other degree holders graduating this year. Distinction will help you land a job, perhaps even get you an offer before you start looking.
So what could you do as a senior in marketing, business, or information systems? Try making a real-life case study of new media put to use. Pick a local charity that needs the help, and focus an all-out campaign on raising money for that charity using all of the new media tools and connections that you’ve got. Figure out how to find potential donors on Twitter and LinkedIn, gather allies and collaborate using Facebook and Google Docs, and use the opportunity for a senior project to make the world a better place. The charity will benefit, your community will benefit, and you’ll have something for your LinkedIn profile that you can be super proud of.
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